I was recently contacted by Accubiz.net to present a few tips for small businesses on the blog. Although I have never used Accubiz, I admire Julia’s go-getter personality and I appreciate the advice she’s shared for this post! 🙂
Running a small business can be daunting! Even recently, I wrote a blog post on 10 things that I’ve learned about running my business including things I’ve learned and mistakes I’ve made. I am excited to share a few more things from Julia that may help you:
Tips for Running a Small Business
Starting a small business can be a time-consuming and stressful task. Here are a few things to keep in mind that will make your business more successful and less stressful for you.
1. Spend a lot of time learning about marketing
If you can’t drive business into your door, there will be no opportunity to make any kind of profit. Marketing should be kept in mind in all aspects of the business. Look into frequent buyer programs, advertising specials and most importantly, establish your target market. Then you can employ a variety of strategies specific to that market.
2. Put together a business plan
Include as much marketing research as possible in your plan. Be sure to incorporate your target audience and how you plan to market to them. Don’t forget the competition. Figure out how to compete with other businesses that offer the same products and services as you do by defining your unique selling point (USP).
3. Location
Location, location, location. Need I say more? The right location can make or break your business. Make sure you put a lot of thought into where your brick and mortar presence will be, as well as your presence on the web.
4. Find a free business plan online
Look up business plans online and compare them to your own plan. Make sure that you aren’t missing any of the important pieces. Most of us go into business because we are good at something, not because we are particularly business savvy.
If you are ever in need of bookkeeping services or business advice, feel free to contact Accubiz. They assist with managing your finances, allowing you to focus on what you love most. For more detailed tips on how to start a small business, see their checklist.