When I first started my photography business, I used to think if I told a couple to walk off in the distance and “act natural,” they would know exactly what to do. 🙈 Have you been there before? 🙋‍♀️🙋‍♂️ What I quickly discovered is that by asking someone to “act naturally,” the LAST thing they […]

When you become a photographer who wants to book more clients and serve people well, you automatically become a business owner.  If you want to own a successful wedding photography business, you’ll want to know how to run a business successfully. One of the most important ways to do this is to create a wow-worthy […]

I know you’re probably thinking, “Cat, it can’t be that easy.” It’s not easy, and it definitely doesn’t happen overnight. It also doesn’t happen without taking EXCELLENT care of your clients. There are ways you can be consistent and intentional with your business to become more profitable and sustainable. I started my business in 2008 […]

When you start offering your photography services, you’re likely just going to be excited to get paid anything to do something you love. But as your photography business grows , you’ll need to start thinking about pricing so you make money on your time and effort. Plus, when you price yourself correctly, you attract the […]

What does it take to become a “luxury” wedding photographer? A white-glove client experience, stunning photos, and… what else?  It’s hard to know what will help us stand out from the crowd of wedding photographers and establish our services as a truly luxury service provider.  As a luxury wedding photographer myself — and a coach […]

One of the biggest things I hear when I mentor photographers is that they’re absolutely exhausted, burnt out, and feeling like all they do is work. When wedding season hits, it can also feel like total chaos. My mentees have told me that it’s hard to remember why they got into this business in the […]

As a wedding photographer, you likely know that being the “go-to” for your particular niche in your particular location is a coveted spot on the wedding photographer hierarchy. But just because you’re local to an area doesn’t mean you’re restricted to that area. You can make a name for yourself in other markets. I’m going […]

Wondering why planners aren’t referring you? Do you want to build connections with planners and venues so that you can get referrals?? There’s an art to really building up a referral relationship with these folks, so I’m going to share the biggest reasons wedding planners aren’t referring you —and how to get started so you can […]

A lot of the time, we correlate “more income” with “more clients;” however, that’s not the only way – or even the best way – to go about increasing your bottom line! There are so many things you can do to incentivize and prioritize the clients you already have. After all, those who have already […]

As photographers, we run our OWN businesses… and the most important part of a business is its clients! Without our clients, our businesses wouldn’t exist – and the best way to attract more inquiries is to show living proof of previous quality experiences. In today’s episode of Mistakes Make Magic, I’ll be talking you through […]